I worked with Rizla on a series of social graphics for their winter campaign, covering both the launch of a new merch line and a set of more generic, brand-led visuals.
Using Rizla’s comprehensive brand guidelines as a foundation, the focus was on creating work that felt urban, cool and unmistakably on-brand, while still giving each asset enough personality to stand out across social channels.
The final outputs balanced strong typography, confident layouts and textured imagery to reinforce Rizla’s tone and visual identity across the campaign.
