A playful, visually-led campaign blending pop culture and automotive design.
To coincide with the release of the Hogwarts Legacy video game, I reimagined iconic car brands as broomsticks — crafting bespoke designs from scratch using brand textures, forms, and silhouettes to reflect each marque’s identity.
Each design was built in Photoshop, blending fantasy with recognisable styling cues. The concept later evolved into an F1 edition, representing some of the top teams to align with the start of the racing season.
